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Design Thinking for the Greater Good: Innovation in the Social Sector (Columbia Business School Publishing), by Jeanne Liedtka
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Review
This is a timely work in that it parallels interest in applying effective business principles and practices to the nonprofit and government sector. It also aligns business with the idea of doing well and doing good. (Toni Ungaretti, Johns Hopkins School of Education)There is no doubt in my mind that Jeanne Liedtka is a leader in the fields of design thinking, human-centered design, and innovation in general. (Reinhold Steinbeck, Center for Design Research, Stanford University)The process of design thinking can be applied to the normally conservative and entrenched public, social, and educational sectors to start to solve big messy problems. (David E. Smith, Center for Design Innovation)Taken altogether, Design Thinking for the Greater Good: Innovation in the Social Sector, is an excellent resource. . . . it serves as a practical guide for those who want to undertake organizational change from Innovation I to Innovation II, in a social sector environment that focuses on meeting human needs. (Brenda Sipe The Foundation Review)Liedtka, Salzman, and Azer’s book makes an important contribution in outlining some of the challenges and opportunities of applying design-thinking behaviors and mind-sets in the social sector. They make a case for increasing the capacity needed to scale the approach across the sector, provide a framework for practitioners to apply it within their organizations, and off er case studies of organizations that have done so. (Nadia Roumani Stanford Social Innovation Review)
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About the Author
Jeanne Liedtka is a professor at the Darden Graduate School of Business Administration at the University of Virginia. Her books include Solving Problems with Design Thinking (2013), Designing for Growth (2011), and The Designing for Growth Field Book (2013), all from Columbia University Press.Randy Salzman is a journalist and former communications professor. His work has been published in over one hundred magazines, journals, and newspapers, from the Wall Street Journal and the New York Times to Mother Jones, Bicycling, and Style.Daisy Azer is an an entrepreneur, principal at Waterbrand Consulting Inc., and adjunct lecturer of design thinking at the Darden Graduate School of Business. Her career spans roles in business development and training and development in the financial industry, education, and technology.
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Product details
Series: Columbia Business School Publishing
Hardcover: 352 pages
Publisher: Columbia University Press (September 5, 2017)
Language: English
ISBN-10: 0231179529
ISBN-13: 978-0231179522
Product Dimensions:
8.8 x 1 x 8.8 inches
Shipping Weight: 2 pounds (View shipping rates and policies)
Average Customer Review:
4.7 out of 5 stars
7 customer reviews
Amazon Best Sellers Rank:
#113,109 in Books (See Top 100 in Books)
A great overview of methodology to bring innovation spirit into projects and organizations as a whole. Creating a culture is design needs innovation through confidence and team member pride is ownership. This is a good book to start understanding design thinking because the examples are concrete and real world, while the authors do their best to break down their meaning through lessons learned.
Great book arrived slightly late but overall happy with the product.
As a design thinking and social innovation educator, this book will make it so much easier to introduce our school's students and stakeholders to the work we're doing. A must-read for those who seek to co-create a better world.
Only 1 review? At least it is selling! The bane of my existence (well, one of them) is the number of people who claim to be 'expert' at things like the lean startup and design thinking.If empathy is at the core of DT, why do so many raging narcissists seem to be teaching it, even when applied to social innovation? LOL but...This new book is a clear remedy for that, even beyond its focus on social innovation & social entrepreneurship. I have read many books and articles of DT, including the best (and worst) and this now has a prominent spot on my "good" shelf. The books that I make sure other people read.I'm a huge fan of the d.school and IDEO (not to mention Tina Seelig) but Dr. Liedtka might be the best. She certainly adds a unique twist to DT and doing it for real. Check her youtube speaking for an hour to NASA... you will thank me. You will also thank me if you -- er, WHEN you read this.And even if you are a skeptic on design thinking but you are eager to promote social innovation... you want to read this. So many books that purport to tell you how to use DT to save the world... and so underwhelming. They read like the author skimmed a few articles and thought "I can write about this. I'm going to save the world."Liedtka does make DT in social innovation straightforward. Not easy... straightforward. You CAN do this, you don't have to be special. Now more than ever we need social innovators and social entrepreneurs - the triple bottom line demands it. Get started here.Battle-tested advice? Check. Sound, strong theory base? Check. Clear, strong prose? Check. A bargain price? Check.Finally, I've never met Dr, Liedtka in person but from reading her stuff... I know her. Not many authors in my world can do that. I definitely thank her for this. If I can answer any questions, holler!
How To Think Differently Than a Smart MachineJeanne Liedtka is a world renown strategic and innovative thinker. I have learned from all of her books on Design Thinking and this book co-authored with Randy Salzman and Daisy Azer is my favorite!Why? Because this book enables you and me as individuals and as members of non-profit communities to embrace a new way to approach life and work... a way that can create unseen possibilities that can improve lives - a way that helps us “escape the prison of our own perspectiveâ€. A liberating way to think and engage with others.This is a “how to book†that uniquely is both an individual and a social organizational roadmap to transcendence of human insight, problem identification, the generation of possibilities and human dialogue. As the Smart Machine Age engulfs us over the next decade, a key way that human beings will be able to add value is through imagination and innovation. This book contains the toolkit you will need to excel at being imaginative and innovative with others.And this book contains 10 engaging stories about how people working in governmental and social service organizations have used Design Thinking to make a positive difference - to have a positive meaningful impact for their stakeholders.This book can transform how you think, how you listen and how you relate to others. The power of living the “4 Questions†can be transformative for all of us.
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